aboutworkserviceslab 186wellredcareerscontact
Read more about our name change
An independent creative, digital, marketing and public relations agency. We are brand psychologists, audience behavior analysts, data geeks, strategic content creators and communicators. We help brands and organizations help themselves.
We Are Now Proud To Be Known As The Pollack Group

We took the plunge. We are changing our agency’s name from The Pollack PR Marketing Group to the The Pollack Group.

Read Morestrategies & musings
Celebrating The Pollack Group’s 20th Anniversary Of Our Partnership, In The Worldcom Public Relations Group

The impact of this partnership has become a worldwide advantage for agency clients, as well as shared clients, with international and domestic interests.

Read Morestrategies & musings
For First Time, CEOs Have Their Say In 2019 Global Communications Report From USC Annenberg

There currently exists a gap between perceptions of what media silos are important to communications professionals compared to that of CEOs.

Read Morestrategies & musings
8 Ways To Optimize Your Digital Marketing Strategy In The Time Of Coronavirus

Nearly all businesses have been impacted in some way by COVID-19, but don't freak out. Let’s take a look at what you can do to stabilize your digital marketing efforts and sustain your ROI.

Read MoreIn the red
Forbes: 13 Website Design Principles Any Business Should Keep In Mind

When done poorly, websites can actually drive away potential customers. What principles should be kept in mind to design a website that attracts customers while telling a brand's story?

Read MoreIn the red
Forbes: Deciding What Marketing Trends To Adopt: 12 Key Criteria

Marketing trends can emerge quickly, and head into obscurity just as fast. What pieces of advice should companies incorporate when deciding whether or not to adopt a marketing trend?

Read MoreIn the red
red all about itInteresting Reads - The Week Of March 27

Nike encourages people to 'play inside,' while Instagram has its own approach to encourage social distancing within this week's Interesting Reads.

Read More
red all about itBranchville: From Branding to Content Marketing

As demand for hemp-related agriculture products and services grew, Netafim USA, the world’s largest drip irrigation manufacturer, took a different marketing approach and became a storyteller.

Read More
red all about itBlueGreen Enters African Market With A Major Media Boost

The Pollack Group coordinated media relations for client BlueGreen's entry in a key new market, securing an interview for the client's CEO on a major television network.

Read More
Enter LAB186

I truly enjoy working with the entire Pollack team. The Pollack Group's perfect blend of strategic thinking and always-on dedication is invaluable to our business.

Emma Froelich-Shea, FORMER VP Marketing, SodaStream USA

They are not only a PR agency, but rather also a strategic marketing partner that has helped us grow professionally, by helping us elevate the company to a completely new level.

Ze'ev barylka, director of marketing, netafim usa

The Pollack Group is not only excellent media relations advocates for Market Track, but we steadily rely on their partnership and strategic counsel.

traci gregorski, FORMER SVP of Marketing, Market Track

My time working withPollack has been a privilege. The team is incredibly knowledgeable, responsive, and patient.I always look forward to interacting with this team and I know they are one of the most reliable groups of people I’ve worked with.

Betsy watson, global communications manager, oakwood

Pollack has also become a steady partner in our overall marketing and branding strategy and we consider them part of our team, not just an external service provider.

Tyler Kelley, COO, Bel Air Investment Advisors

The firm is excellent. There is never a turn-down from them and all of their people are A-1. We would absolutely recommend the firm to anyone looking for a top-notch PR organization.

Ted Farnsworth, CEO, Helios and matheson analytics/moviepass
Our Work