Creating a Legacy for the Next Generation of Chess Players: Community Engagement, Content Marketing, Earned Media, Influencer Marketing, Product Launch
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The Pollack Group and INDI EV: Earned Media, Events/Trade Shows, Product Launch
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In collaboration with Miles Partnership and the Louisiana Office of Tourism (LOT), The Pollack Group coordinated PR, event management, and media relations for the debut of LOT’s “Celebration Gator” float in the 95th annual Macy’s Thanksgiving Day Parade.
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The Pollack Group and ClubCorp Classic: Community Engagement, Content Marketing, Graphic Design, Influencer Marketing, Lifestyle Engagement, Millennial Engagement, Social Media Management, Website Development.
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Leveraging Affiliate Relations and Influencer Partnerships to Maximize Media Relations Impact: Brand Marketing, Earned Media, Health and Wellness, Influencer Marketing, Lifestyle Engagement, Thought Leadership
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The Gift of Memorial DayAgency CEO and founder Noemi Pollack reflects on what Memorial Day means to her in the context of today's global world.
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An Agency Birthday Worth Counting...Reflecting on the agency's 37 years of PR and marketing, and the secrets to staying ahead of the curve in an increasingly interconnected and wired world.
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The Workplace Dilemma: To Return-To-Office or Not...Like many companies, our agency’s plan had always been to open post-Labor Day, albeit it in a hybrid way. Clearly there is a new normal, but with adaptability and flexibility, we are making it “our new normal.”
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What’s Next For Influencer Marketing?Why are audiences seeming to shy away from influencer marketing, and how can brands respond?
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Three Ancillary Benefits To Selecting A Nonprofit PartnerIn addition to recognizing the importance of giving back, there are other benefits to partnering that don’t immediately come to mind.
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How GenZ Is Using TikTok For Searches Rather Than GoogleIs Google losing the search engine game? Check out how younger users are disrupting the big tech competition with their unique habits and needs.
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red all about itInteresting Reads: Adding BeReal To Your Social Game PlanAs brands try hard to reach more Gen Z and Millennial customers, BeReal becomes a phenomenal social platform that marketers can no longer ignore.
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red all about itInteresting Reads: Fueling Your Next Brand ActivationWith the return of in-person events, what can brands do to impress their audiences and hopefully convert them to customers? Check out examples and expert advice.
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red all about itInteresting Reads: Winning The Content Marketing GameWhat makes marketing content useful and powerful at the same time? Check out tips from experts and examples from global brands.
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