By The Pollack Group
The Pollack PR Marketing Group helped SodaStream to launch its newest marketing campaign entitled, “The Homoschlepiens” starring Mayim Bialik and Kristian Nairn. Like past campaigns, The Homoschlepiens highlighted the pointlessness of polluting single-use plastic bottles. The agency secured more than 10 billion impressions including AdWeek, AdAge, Fox, Food & Wine, Motley Fool, Hello Giggles, Yahoo Style and TheStreet.
