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Moviebill/Regal Partnership on Cheddar TV

PPMG secured an interview on Cheddar TV for Moviebill co-founder, Andrew Felts and Regal CMO, Ken Thewes, to discuss their partnership to bring programs encrypted with augmented reality to Regal’s opening weekend audiences of the year’s biggest blockbuster movies. The segment was also the world premiere of the July “Mission Impossible” issue, which features behind-the-scenes stunt footage, spy games and in-depth interviews with Tom Cruise and other cast members.

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