Three New York Time’s staffers have created a weekly Game of Thrones newsletter that has open rates exceeding 100 percent. Beyond fandom, their strategy has been the perfect mix of content.
Twitter is testing a monthly subscription to allow small to medium businesses to automatically boost their posts, to keep up with companies who have a large following or choose to promote Tweets.
When almost 90% of consumers trust online recommendations nearly as much as ones made to their face it’s no surprise that marketers are turning to relatable faces for their new spokespeople.