Interesting Reads. Industry news that you may have missed.
Affiliate marketing now has become a secondary option as more growth opportunities circulate the internet. Still a huge part of online marketing, these five signs prove that affiliate marketing continues to develop and is only getting bigger.
The upstart streaming service fuboTV released a series of ads devised to push audiences’ buttons. In an effort to break away from competitors, these ads quickly garnered attention and controversy helping fuboTV surpass its 100,000-subscriber mark.
Fake news has been a main topic of conversation this past year, causing brands to reevaluate their transparency goals. Experts say that they are evenly split on whether the coming decade will reduce false online articles.
In a recent survey conducted by Snap, Snapchat’s parent company, data shows location matters for users. There is a significant gap between people who use Snapchat at parties and restaurants, compared to those who use it at museums and sporting events.
In CNN’s new minimalist campaign “Facts First” features an apple to serve as a powerful metaphor for fake news. Plain and simple, this campaign addresses misinformation in the media and its influence on society.
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